Kleenex
I wrote a 40-second radio spot to launch Kleenex's Left-handed Tissues. It aired on April 1st. (It won Radio Campaign of the Year at the Marketing Advertising PR Awards back in the UK - which is nice)
Wipe away your day
I also wrote these TV spots for Kleenex Make-Up Wipes. The idea was that at the end of a particularly crap day you could 'wipe it away' as you wipe away your make-up.